About the Company

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OnIn is an accredited IT company offering comprehensive online marketing research solutions.

Our company has its own panels of respondents taking part in marketing surveys, the findings of which are then used by marketing agencies and research providers.
In addition to surveys, we also design and develop our own respondent community management product.

OnIn is the first Russian research firm specializing in online research worldwide. Since 2014, we have conducted tens of thousands of projects and continue to evolve in the field to offer our customer the highest quality data.

Analyze the needs of the target audience and the current market situation. 01

Test a new product, service, or business idea. 02

Measure brand health (Brand Health Tracking). 03

Evaluate the advertising effectiveness and test creatives. 04

Our panels are profiled according to various topics such as family, income, employment, education, car, traveling, alcohol consumption, goods/services, health, etc. We have more than 200 profiling questions, which allow us to accurately target our audience and maximize data collection efficiency.

Сертификация ISO

Наша компания прошла сертификацию по стандарту ISO 20252:2019, внедрив систему менеджмента исследования рынка, общественного мнения и социальных проблем.

В 2024 году мы прошли сертификацию системы менеджмента качества ISO 9001:2015. Соблюдение сертификации гарантирует контроль качества всех этапов вашего проекта, включая сбор, обработку и анализ данных, а также обеспечение сохранности и конфиденциальности информации по проекту.

Our Own Respondents

We have proprietary respondent databases in Russia, Azerbaijan, Armenia, Belarus, Georgia, Kazakhstan and other countries.

Russia 802,000 respondents

Belarus 122,000 respondents

Kazakhstan 111,000 respondents

Uzbekistan 99,000 respondents

Kyrgyzstan 56,000 respondents

Armenia 33,000 respondents

Moldova 33,000 respondents

Tajikistan 19,000 respondents

Azerbaijan 22,000 respondents

Georgia 20,000 respondents

Our company has access to partner panels in more than 130 countries all over the world allowing us to account for the nation-specific aspects of each country and use respective currencies for panelists.

The quality of our audience is ensured at all times, beginning with registration and all the way to survey completion. We use a quality control system that includes optimization of survey numbers per respondent to avoid professionalization of panelists. We create high-quality data that accurately reflects the needs of the audience. Learn more about the audience quality

We are members of the international ESOMAR association and the association of research companies, Group 7/89.

All of our projects are conducted in accordance with the ISO 9001 and 20252 requirements.

Every month, we recruit 40,000 respondents to join our panels. The respondents are recruited by means of search and banner advertisements across aggregators and the snowball method.

Open Panelbook Learn more about the audience